Question 1

Smart Strategic Planning – Your GPS for Success!

By Doug Hickok, CEO, Institute for Provocative Leadership

 

A goal without a plan is just a wish. – Larry Elder

 

As a business owner, you have a lot of important choices to make, and you are faced with a hundred options for everything. It’s not easy to make the right choices to grow your company, and a lot of entrepreneurs just end up ‘winging it’.

Fortunately there’s a powerful tool you can use to avoid those dead ends and distractions.

The Smart Strategy Plan will take you to your best future, and it will keep you on track as you go – it’s your GPS for success.

The Smart Strategy Plan gives you:

  • Predictable revenues and growth
  • Operational stability
  • The ability to thrive in any economy
  • An asset to sell when the time is right
  • More time and money to do what you want
  • Freedom from the stress of winging it

Just like a GPS, your strategic plan is loaded with a moving map that plots the journey of your company, guiding it every step of the way from the present moment to the future greatness you want for it. Long-term and short-term goals are part of it, and quarterly plans are included so you can break the big plan down into smaller action plans.

If circumstances change during implementation, you can always make adjustments – this is a living, growing document.

When you have your Smart Strategy Plan, you know exactly what you are doing with your business every day, because all your essential strategic planning has already been done; all you have to do is just go implement the plan. No more wasted energy, no more time and money spent on distractions.

You will also have time for a life outside of work, because when your company is streamlined and focused, your business serves your life, not the other way around. You are truly working smarter instead of harder, and this creates more fun and satisfaction at work and at home.

So, what is strategic planning?

Many entrepreneurs have a business plan, but business plans are not strategic plans.  You put together a business plan to launch your business or get a loan.

The Smart Strategy Plan is a written, detailed, time-lined map for the growth that you want for your company going forward. It defines in great detail how to get from ‘here’ to ‘there’ – from where your business is now to exactly where you want it to be.

Your strategic plan answers the question, “What is needed to make my business grow, and to make it run just right for me?”

This is not a cookie-cutter plan; it is composed of your words, your wants and needs for your business success, as you define it. It is firmly based upon your values, and on the hard-earned success you already have.

What do you get with your Smart Strategy Plan?

  • A good look at your business – how it is doing, with you telling us specifically how you want it to grow
  • A written, detailed, time-lined strategic plan, based completely upon your desires and choices for the growth and success of your company
  • A Personal Vision Plan that spells out how your strategic plan will fit into your personal life
  • Written and digital versions of your plan, so you can update it as needed over time – it is a living document that can be adjusted as you go along
  • Quarterly plans that step down your big plan into smaller action plans
  • Three months of implementation coaching with your Strategic Planning Coach, to give your plan momentum and roots

What the “big dogs” know

Highly successful companies are deeply committed to strategic planning. They use it to organize and innovate. They use it to stay on course, adapt to change, and to engage and energize their people. It is the seed from which their success grows.

Isn’t it time to move your business to that level?

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